failure...the meaning of.

what's your opinion on today's business definition of failure?

for instance, my position on failure as a business owner...you must not fear it, embrace it in your history because should you look to avoid it at all costs you're probably missing some of the largest break-throughs you'll ever have...

my definition of failure is in alignment with seth godin...failure now means never failing.

the bean counter will disagree, the ultra conservative will disagree...however, in order for a business to break new ground and be innovative sometimes failure will be the result...embrace it, learn from it and just don't make the same mistake twice. Planning is a key tool, however, planning alone will not cover off every contingency you'll encounter...fail forward fast....and don't forget to have fun.