31.5% of the world in 3 years...

so if you're not an avid, crazy intense blogger, (i'd put myself in that category) then you most likely do not really understand the rushing torrent of activity that is the blogosphere....(blogosphere - the community of bloggers around the world)

it might surprise you to know that the prediction made by some is that in approximately 3 years 31.5% of the world's population will be blogging...that's a large amount of opinions and information coming from individuals and companies alike wouldn't you say? never before has the planet ever experienced such an ability to communicate...hmmm, must be a business opportunity there somewhere...(pardon my capitalist mind)

to find out more about how things are flying along and his view on the state of all things blog take a look at david sifry's blog, he's the ceo of technorati, a popular blogging hub...

technorati tracks 75,000 new blogs every day...imagine you could capture the attention of the blogosphere, how might you do that? something hugh macleod, a well known blogger at gapingvoid has been promoting for sometime is unusual and engaging content supported by what he calls a "global microbrand." in his case, he has a few loyal clients who have paid him enough to buy a pint now and then to talk about their brands on his blog...they include stormhoek wine, for example, you'll see hugh lending his type of in your face humor and blog intelligence to their brand, clearly....it's working. as here i am referring to a wine i've never consumed yet they've got realestate on my blog for free.

by the way, my inspiration for some of my cartoons and one pagers have come from hugh macleod's brand of business communication on the back of business cards....a great idea he executes flawlessly.....way to go hugh, thanks for the inspiration to push myself into new territory and for the removal of boredom at least for myself....

now even though almost no one reads my ramblings the concept is still valid, your eyes are being exposed to a global micro brand for free all because of passion for blogging and the free will - open communication blogging provides.

this is already a massive force to be sure and it's only going to get more powerful....